Why Chinese aren't big on Big Macs

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Why Chinese aren't big on Big Macs

by Reuters Videos 3:01 mins

Why Chinese aren't big on Big Macs

by Reuters Videos 3:01 mins

Once considered premium dining in China, fast food giants McDonald's and KFC are losing ground to homegrown upstarts. Jane Lanhee Lee asks brand consultant Shaun Rein what's on the table next.

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