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The Twitter Redesign That Wasn't

Twitter is dying to make its product look different. But it just can’t pull the trigger. Look at Tuesday’s mobile app update. About one or two percent of us were thrown into little... More Twitter is dying to make its product look different. But it just can’t pull the trigger. Look at Tuesday’s mobile app update. About one or two percent of us were thrown into little test buckets. It’s not one big redesign. It’s a bunch of little tweaks and flourishes, all adding up to a familiar-yet-different Twitter app. Pushing out a bunch of different versions to a select group of users is a novel way to test on mobile. Even the new features Twitter decided to give to everyone were pushed out sheepishly. The trending TV shows and local discovery options — long objects in Twitter’s testing grounds — were buried inside the discover tab in Tuesday’s update. All the way at the bottom, after a bunch of scrolling. Find more Wochit videos on Yahoo Screen. Less

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