Stella Artois: Extending the Sundance Experience Through Digital

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Stella Artois: Extending the Sundance Experience Through Digital

by Yahoo Advertising (OLD) 1:06 mins

Stella Artois: Extending the Sundance Experience Through Digital

by Yahoo Advertising (OLD) 1:06 mins

Rick Oleshak, Director at Stella Artois, reveals why the Sundance Film Festival is aligned with the brand's goals and how his team is extending onsite marketing to consumers through digital.

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