Royal baby: American businesses seek to capitalize on birth

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Royal baby: American businesses seek to capitalize on birth

by CBSTV Videos 0:27 mins

Royal baby: American businesses seek to capitalize on birth

by CBSTV Videos 0:27 mins

It didn't take long for the royal baby to dominate social media and American businesses couldn't say "no" to a marketing opportunity. Coca-Cola said it's "time for a royal celebration," Charmin Bathroom Tissue advised the royals to "get the throne ready" and Hasbro released an image of the baby prince, made out of Play-Doh. Charlie Rose and Norah O'Donnell report.

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