Ron Burgundy appears in over 50 viral videos promoting "Anchorman 2"

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Ron Burgundy appears in over 50 viral videos promoting "Anchorman 2"

Ron Burgundy appears in over 50 viral videos promoting "Anchorman 2"
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Ron Burgundy appears in over 50 viral videos promoting "Anchorman 2"

by CBSTV Videos 1:55 mins

Ron Burgundy appears in over 50 viral videos promoting "Anchorman 2"

by CBSTV Videos 1:55 mins

After nearly a decade, Ron Burgundy is back. The fictional news man, played by Will Farrell, has appeared in over 50 viral videos promoting the release of "Anchorman 2." It's part of an unconventional marketing campaign that Paramount, the studio behind the film, hopes will attract audiences.

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