Why Americans won't pay up for jeans anymore

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Why Americans won't pay up for jeans anymore

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Why Americans won't pay up for jeans anymore

by DailyTicker 4:40 mins

Why Americans won't pay up for jeans anymore

by DailyTicker 4:40 mins

Levi's CEO Chip Bergh tells The Daily Ticker how he's trying to turn around a 141-year-old jeans company in a global market where Americans seek value but Chinese consumers pay up.

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