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Adobe Partners With Microsoft’s Azure To Power NBC’s Sochi Olympics Video Streaming

NBC caught a lot of flak for its live video streams during the London Olympics, but for Sochi, the network promises to stream every event live. Just like during the London Olympics... More NBC caught a lot of flak for its live video streams during the London Olympics, but for Sochi, the network promises to stream every event live. Just like during the London Olympics, NBC’s partner for making these streams possible--and authenticating cable subscribers-- is Adobe, and Adobe itself is partnering with Microsoft to power the streams. Adobe’s Primetime platform will power the video delivery and video ads on the NBC Sports website and the NBC Sports Live Extra App for iOS and Android. Less

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